Social media has graduated beyond your friends’ vacation photos and videos of cute cats. Search engines are now crawling through posts on social media sites such as Facebook, Twitter and Goole+. As the search engines algorithms continue to adjust to all this new content, having a significant presence in the social media sphere can only improve your SEO results.
Social media as a business marketing tactic has been around for awhile. However, there is even more reason to use social networks to demonstrate your business experience, share content with your customers and build customer lists. Now it will also impact your company’s rankings with major search engines.
For example, link building has always been a way to help search engines determine that your website is a quality source of information. If quality websites link to ColoradoSpringsSEO.com then that website is deemed to be of high quality as well. Much in the same way, the more people share a link the more credible the content will be deemed by search engines.
So be sure to include compelling content on your website and share it with your customers via social media. Think beyond today’s special and include information about your industry. If you own a tire store, create a post about the studs or no studs when it comes to safe winter driving in Colorado Springs and include a link to a video on your website.
Now’s the time to embrace social media to help boost your credibility with search engines.
Evolution of Search Bots
Business interaction is in a New Age as it’s largely being conducted on the internet. Web pinging information to satisfy consumer needs via Google, Bing, Yahoo search engines has evolved into a mundane occurrence and business owners and entrepreneurs must take note of internet marketing strategy potential and consider search engine optimization (SEO).
In Colorado, SEO experts follow the notion that for local, state or global industries presence is Key to a successful business and it begins at- great. An appealing website, with quality content, easy navigation and most importantly a spot-on match in results are the proper components needed to ensure a search bot hit.
Millions of searches are performed daily and a relevant internet presence for any type service, product, or idea is vital in keeping a brand in front of its competitors. With consumer demand of a Search Engine’s provision of accurate results requires the continuous evolution of how providers keep abreast of applicable updates on supplies to satisfy a query. Search bot criteria are ever changing as information is gathered about consumer algorithms.
Financial author, inspirational speaker and host of his own syndicated radio-show, Dave Ramsey concurs with top-rated Colorado Springs SEO expert Greg Walthour that business marketing has gone the internet and the importance of keeping your name, product and website on top of search results. “If you’re going to win in business in today’s market, you have to take business to the highest level,” said Ramsey, “You have to use the power of the internet.”
The internet connects us together; it’s become a part of an everyday-bringing query to solution, and it’s how we do our business. And, honestly, how many times have you NOT been able to find that in which you are looking by calling up a search? The goal, however, is to spend as little time as possible completing that search, correct? What team Colorado SEO makes sure of is just that. The strategies put into place, ensure a perfect match of query and result.
If you need a Colorado Springs search engine optimization consultant, call us today!